Bates 141 are known as the change Agency, they firmly believe that brands that want a future must embrace change. leveraging off this ethos we created a regional website that allows users to contribute to this change. Visitors to the site are faced with a question, questions can be based on a client brief, a problem or anything that users can help shape or change.
User interactions are collated, stored and are used as a source of research to help the agency tackle new briefs and deliver thought provoking solutions based on consumer insights.